The purpose of this study was to analyze the impact of Intellectual potential of Human capital on the telecom companies of Pakistan with the mediating role of strategic knowledge management. Due to the emerged knowledge economy, now the organizational performance is evaluated through employees’ skill, talent, experience, competency, creativity and knowledge. Therefore, the role of people has redefined due to Knowledge economy and many organizations have realized that employees are a valuable asset. Thus, the potentially competent mangers have drastic impact on the strategic management of the organization by creating, developing and implementing policies, new ideas and practices that will improve the organizational performance. In current study, the impact of intellectual potential has tested on the performance of telecom companies of Pakistan. This study also tested the mediating role strategic knowledge management between intellectual potential and organizational performance. Data was collected through online questionnaire form 150 employees of different telecom companies in Pakistan. Data has been analyzed using software SMART PLS. Findings of the study supported the model as results showed that there are significant relationships among the variables while partially mediating with strategic knowledge management. In the end, discussion and directions for future research has been presented. While in conclusion, it has been suggested that the collective efforts of highly competent, skilled, capable, creative, motivated and well-informed people play a significant role in creating and delivering a competitively superior value to its firm. The current study has been proved that intellectual potential can play a significant role in increasing the organizational performance of telecom companies. Moreover, a strategy can significantly mediate between IP and OP. Supervisor:- Dr. Nadeem Ahmad Khan