This study aims to analyze the factors determining the choice between Madrassa and conventional education, investigating the preferences and drivers. For this purpose, the primary data has been utilized and a total of 203 were sample collected from Madrassa/schools administration staff and the parents of students, studying at Madrassa or schools. The data was collected through structure questionnaire having two parts as quantitative and qualitative. The study utilizes descriptive statistics and Binomial Logistic Regression based on data collected. School choice (for public versus private and Madrassa education, separately) are used in two regressions to understand the effects of different independent variables on school choice. Gender, Age, Education Status, Average monthly income, Ethnicity, Occupation, Enrolled children and preferred school as independent variables. Age, Education (Primary), Average monthly income (40 thousand and above categories), Occupation (Public vs Private servant) and Enrolled children were statistically significant. Hence, the above factors play an important role in school choice and to bring equal opportunity to all students, parents’ initial investment in their kids carries great significance. Supervisor:- Dr. Iftikhar Ahmad